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Viewership share of the television program in China in 2024, by top genre

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Sources

Release date

January 2024

Region

China

Survey time period

2024

Special properties

refers to live broadcast viewership

Citation formats

Viewership share of the television program in China 2024, by top genre

Published by ÌÇÐÄÆƽâ°æ Research Department, May 19, 2025

In 2024, soap opera remained as the most popular television program genre in China, with approximately **** percent of the total viewership. News and variety shows were also popular, each with around *** percent of the viewership share. Compared to 2023, there was a modest uptick in sports shows consumption.

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