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The Chinese pet food sector revenue amounted to over *** btrillion yuan in 2025, up from around *** billion yuan in 2021. The market was expected to expand further beyond 2026.

Increased focus on pet health

Interestingly, the market has been growing much faster than the population of cats and dogs kept in urban households as pets. One reason for its significant growth was Chinese pet owners’ increased awareness of pet health. They used to feed their pets with leftovers or self-prepared meals, but now are more willing to buy food for their fur-children regularly.Ìý

Market structure

With the popularity of e-commerce, online shopping has become the main channel for buying pet food in China. Tmall is the e-market leader, accounting for over half of pet food’s total online sales value. International brands have a stronghold on the market. However, over the past few years, millions of domestic companies have set foot in the country’s booming pet market, with some of them soon catching up with foreign competitors.