Shein: online sales by country 2025| ��ƽ��

E-commerce net sales of shein.com in 2025, by country

Characteristic	E-commerce net sales in million U.S. dollars
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estimated first-party net sales by country

Supplementary notes

The encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets.

The following are not included in the e-commerce market: marketplace platforms only, digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual e-commerce net sales after the deduction of returns.

For additional information and a definition of the product categories please visit the .

Citation formats

In 2025, it was estimated that the Shein store, shein.com, generated the highest e-commerce net sales in the United States. That year, its sales in the United States reached around **** billion U.S. dollars.

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