During the survey, the questions were phrased as follows:
Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
Brand popularity: When it comes to toys & baby online shops, which of the following brands do you like?
Brand usage: When it comes to toys & baby online shops, which of the following brands have you used in the past 12 months?
Brand loyalty: When it comes to toys & baby online shops, which of the following brands are you likely to use again in the future?
Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.
How high is the brand awareness of TheWorks.co.uk in the UK? When it comes to toys and baby online shop users, brand awareness of TheWorks.co.uk is at in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is TheWorks.co.uk in the UK? In total, of UK toys and baby online shop users say they like TheWorks.co.uk.Â
What is the usage share of TheWorks.co.uk in the UK? All in all, of toys and baby online shop users in the UK use TheWorks.co.uk.Â
How loyal are the customers of TheWorks.co.uk? Around of toys and baby online shop users in the UK say they are likely to use TheWorks.co.uk again.Â
What's the buzz around TheWorks.co.uk in the UK? In July 2025, aboutt of UK toys and baby online shop users had heard about TheWorks.co.uk in the media, on social media, or in advertising over the past three months.
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ÌÇÐÄÆƽâ°æ. (July 30, 2025). TheWorks.co.uk brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the UK in 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /forecasts/1259336/theworkscouk-toys-and-baby-online-shops-brand-profile-in-the-uk/
ÌÇÐÄÆƽâ°æ. "TheWorks.co.uk brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the UK in 2025." Chart. July 30, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /forecasts/1259336/theworkscouk-toys-and-baby-online-shops-brand-profile-in-the-uk/
ÌÇÐÄÆƽâ°æ. (2025). TheWorks.co.uk brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the UK in 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /forecasts/1259336/theworkscouk-toys-and-baby-online-shops-brand-profile-in-the-uk/
ÌÇÐÄÆƽâ°æ. "Theworks.Co.Uk Brand Awareness, Usage, Popularity, Loyalty, and Buzz among Toys and Baby Online Shop Users in The Uk in 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Jul 2025, /forecasts/1259336/theworkscouk-toys-and-baby-online-shops-brand-profile-in-the-uk/
ÌÇÐÄÆƽâ°æ, TheWorks.co.uk brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the UK in 2025 ÌÇÐÄÆƽâ°æ, /forecasts/1259336/theworkscouk-toys-and-baby-online-shops-brand-profile-in-the-uk/ (last visited August 03, 2026)
TheWorks.co.uk brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the UK in 2025 [Graph], ÌÇÐÄÆƽâ°æ, July 30, 2025. [Online]. Available: /forecasts/1259336/theworkscouk-toys-and-baby-online-shops-brand-profile-in-the-uk/
