H. Yoo
Research expert covering South Korea
John Deere - statistics & facts
Deere & Company (also referred to as John Deere) is a U.S.-based manufacturer of agricultural and forest machinery, heavy equipment, and diesel engines whose history dates back to 1804. Nowadays, Deere & Company has become one of the largest construction equipment and farm machinery manufacturers in the world. Deere & Company is one of the leading farm machinery manufacturers and the third-largest construction machinery manufacturer globally in terms of revenue. In 2025, the Fortune Global 500 company employed around 73,000 people in divisions around the world.
Business performance of John Deere
In 2025, global net sales and other revenue streams came to around 45.7 billion U.S. dollars. Net income that same year reached just over five billion U.S. dollars. In 2025, the company held total assets worth nearly 106 billion U.S. dollars. John Deere’s largest competitors include CNH Industrial (U.K.), Kubota Corp. (Japan), AGCO (U.S.), and Claas KGaA (Germany).
Business segments
John Deere has four streams of revenue after implementing a new reporting structure in 2021: production and precision agriculture, small agriculture and turf, construction and forestry, and financial services. Production and precision agriculture, the company's largest segment, produces a wide range of equipment and technology solutions. Among its most popular products are various types of tractors: combines, sugarcane and cotton harvesters, as well as crop care equipment. In the 2025 fiscal year, the company generated some 17.3 billion U.S. dollars in revenue from this segment alone. Construction and forestry manufactures a range of machines used in construction, such as four-wheel-drive loaders or excavators, and in forestry, such as log loaders and harvesters, in addition to related accessories and services.
