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Hard seltzer market in the U.S.

Statistics report on the hard seltzer market in the U.S.

This report provides statistical information about the U.S. hard seltzer market. It offers key information on hard seltzer regarding retail, brands, and consumption.

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Table of contents

Overview

5
  • Premium Forecast Off-premise sales of hard seltzer in the U.S. 2018-2030
  • Premium Forecast Revenue of the out of home hard seltzer industry in the U.S. 2018-2027
  • Premium Statistic Volume of hard seltzer in the United States 2018-2030
  • Premium Statistic U.S.: hard seltzer c-store dollar sales 2023
  • Premium Statistic U.S.: hard seltzer c-store volume sales 2023, by segment

Brands

8
  • Premium Statistic U.S. dollar sales of the leading beer centric hard seltzer brands 2025
  • Premium Statistic U.S. dollar sales growth of the leading beer centric hard seltzer brands 2023
  • Premium Statistic U.S. volume of the leading beer centric hard seltzer brands 2023
  • Premium Statistic U.S. dollar sales of the leading spirits centric hard seltzer brands 2021
  • Premium Statistic U.S. dollar sales growth of the leading spirits centric hard seltzer brands 2021
  • Premium Statistic U.S. dollar sales of the leading beer centric hard seltzer brands in c-stores 2023
  • Premium Statistic U.S. sales growth of the leading beer centric hard seltzer brands in c-stores 2023
  • Premium Statistic U.S. sales volume of the leading beer centric hard seltzer brands in c-stores 2023

Consumers

11
  • Premium Statistic Per-capita consumption of hard seltzer in the United States 2018-2030
  • Premium Statistic Most popular hard seltzer brands U.S. 2025, by generation
  • Premium Statistic RTD alcohol buyer age distribution U.S. 2023, by segment
  • Premium Statistic RTD alcohol buyer income distribution U.S. 2023, by segment
  • Premium Statistic Hard seltzer preference reasons United States 2021
  • Premium Statistic U.S.: hard seltzer preference over other alcoholic beverages 2021
  • Premium Statistic Label claim effect on hard seltzer demand United States 2021
  • Premium Statistic Hard seltzer consumption locations United States 2021
  • Premium Statistic Hard seltzer Twitter engagement 2019-2021, by brand
  • Premium Statistic Leading hard seltzer brands Twitter user gender share 2010-2021
  • Premium Statistic Leading hard seltzer brands Twitter user age share 2010-2021
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