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Beauty and personal care market in Mexico

Statistics report on the beauty and personal care market in Mexico

This report provides statistical information regarding the beauty and personal care market in Mexico. It includes figures on market value, industry segments, companies, brands as well as international trade and consumption.

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Table of contents

Latin American overview

4
  • Premium Statistic Breakdown of the cosmetic market worldwide 2025, by geographic zone
  • Premium Statistic Latin America: revenue of the leading beauty manufacturers 2024
  • Premium Statistic Latin America: most chosen health & beauty brands 2024, based on Consumer Reach Point
  • Premium Statistic Latin America & Caribbean: market share of cosmetics direct sales 2014-2023

Mexican overview

11
  • Premium Statistic Mexico: cosmetics and personal care market 2017-2022
  • Premium Forecast Revenue of the beauty & personal care market in Mexico 2018-2030, by product type
  • Premium Statistic Mexico: production value of cosmetic products 2018-2023
  • Premium Statistic Mexico: sales value of cosmetics 2018-2023
  • Premium Statistic Mexico: cosmetics & personal care share of direct sales 2020-2023
  • Premium Statistic Mexico: expenditure on personal care 2016-2022
  • Premium Statistic Mexico: employees in the cosmetics manufacturing industry 2018-2023
  • Premium Statistic Mexico: annual payroll of the cosmetics, perfume & toiletries industry 2021-2022
  • Basic Statistic Product categories most purchased online in Mexico 2025
  • Premium Forecast Most used personal care product by category in Mexico 2025
  • Premium Forecast Purchase criteria for personal care in Mexico 2025

International trade

6
  • Premium Statistic Mexico: value of beauty and personal hygiene product imports 2015-2023
  • Premium Statistic Mexico: value of beauty & personal hygiene product imports 2019-2023, by category
  • Premium Statistic Mexico: main origin countries for cosmetic imports 2023, based on import value
  • Premium Statistic Mexico: value of beauty and personal hygiene product exports 2015-2023
  • Premium Statistic Mexico: value of beauty & personal hygiene product exports 2019-2023, by category
  • Premium Statistic Mexico: main destinations for cosmetic exports 2023, based on export value

Segments

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  • Premium Statistic Mexico: sales value of shampoo & conditioner 2018-2023
  • Premium Statistic Mexico: production value of shampoo & conditioner 2018-2023
  • Premium Statistic Mexico: sales value of foundation & face powder 2018-2023
  • Basic Statistic Mexico: production value of foundation & face powder 2018-2023
  • Premium Statistic Mexico: sales value of perfume 2018-2023
  • Premium Statistic Mexico: production value of perfume 2018-2023

Leading companies

5
  • Premium Statistic Mexico: top cosmetics & personal care companies 2025, by reputation index score
  • Premium Statistic Mexico: largest beauty and hygiene companies based on revenue 2025
  • Premium Statistic Kimberly-Clark De Mexico revenue 2021-2025
  • Premium Statistic Natura &Co Latin America: net revenue by country 2023
  • Premium Statistic L'Oréal: net revenue in Mexico 2018-2022

Leading brands

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  • Premium Statistic Mexico: most chosen health & beauty brands 2022, based on Consumer Reach Points
  • Premium Statistic Mexico: most purchased health & beauty brands 2022, by buying frequency
  • Premium Statistic Top beauty and hygiene brands in Mexico 2023, by digital ad spend share
  • Premium Statistic LGBT+ friendly cosmetics & hygiene brands in Mexico 2022
  • Premium Statistic Visits to leading beauty and cosmetics brand sites in Mexico 2023
  • Premium Forecast Popularity of beauty and health online shops in Mexico 2025, by brand
  • Basic Statistic Mexico: most popular cosmetics & make-up brands in 2023
  • Basic Statistic Mexico: most popular clean beauty brands in 2025
  • Basic Statistic Mexico: most popular face care brands in 2025
  • Basic Statistic Mexico: most popular hair care brands in 2025
  • Basic Statistic Mexico: most popular male cosmetics brands in 2023
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