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Cleaning products in Europe

Statistics report on household cleaning products in Europe

This report presents a range of statistics and facts on household cleaning products in Europe, offering an overview of the industry in Europe as a whole, as well as in selected leading European countries. The final chapter focuses on the leading market players and the preferences of consumers.

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Table of contents

Overview

5
  • Premium Forecast Revenue in the home & laundry care market worldwide 2018-2029, by country
  • Premium Statistic Household cleaning products market value in the EU 2015-2024, by category
  • Premium Statistic Household cleaning products market share in the EU 2024, by category
  • Premium Statistic Professional cleaning and hygiene product market value in the EU 2024, by sector
  • Premium Statistic Professional cleaning and hygiene product market share in the EU 2024, by sector

Key markets

4
  • Premium Forecast Revenue in home & laundry care market in Germany 2018-2029, by segment
  • Premium Forecast Revenue in home & laundry care market in the United Kingdom 2018-2029, by segment
  • Premium Forecast Revenue in home & laundry care market in France 2018-2029, by segment
  • Premium Forecast Home & laundry care revenue in Italy 2018-2029, by segment

Product categories

5
  • Premium Statistic Household maintenance products market value in the EU 2021, by category
  • Premium Statistic Laundry care products market value in the EU 2021, by sub-category
  • Premium Statistic Surface and toilet care products market value in the EU 2013-2024
  • Premium Statistic Dishwashing product market value in the EU 2013-2024
  • Premium Statistic Number of users of household cleaners in the United Kingdom 2024, by product type

Leading companies and brands

9
  • Premium Statistic Unilever: operating profit 2007-2021, by region
  • Premium Statistic Henkel: share of sales in Europe 2023-2025
  • Premium Statistic P&G: share of net sales in Europe 2012-2023
  • Premium Statistic Revenue of Colgate-Palmolive's personal and home care segment by world region 2025
  • Premium Statistic Most chosen home care brands in Europe 2024, by consumer reach points
  • Premium Statistic Most chosen homecare brands in the United Kingdom (UK) 2024, by consumer reach points
  • Premium Statistic Spain: most popular home care brands 2024, based on Consumer Reach Points
  • Premium Statistic Leading household cleaners brands in France 2022, by number of users
  • Premium Statistic Leading household cleaners brands in the United Kingdom 2022, by number of users
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