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Cosmetics market in Italy

Statistics report on the cosmetic and personal care market in Italy

This report presents data about the cosmetics and personal care market in Italy. The first chapter offers a global market overview. Afterwards, this report focuses on key industry figures, consumption, and leading companies. The last two chapters provide information on cosmetics in Italian pharmacies and on consumer behavior.

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Table of contents

Global market overview

5
  • Premium Forecast Revenue of the cosmetics industry worldwide 2018-2031
  • Premium Forecast Revenue growth of cosmetics worldwide 2019-2031
  • Premium Statistic Leading European cosmetics markets in value 2014-2024
  • Basic Statistic Number of SMEs manufacturing cosmetics in Europe 2024, by country
  • Basic Statistic Cosmetics consumption value in Europe 2012-2024

Key figures of the industry

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  • Premium Statistic Worldwide turnover of Italian cosmetics and perfumes industry 2013-2024
  • Premium Statistic Distribution of turnover of cosmetics industry in Italy 2024, by destination channel
  • Premium Statistic Domestic revenue of the cosmetics industry in Italy 2016-2024
  • Premium Statistic Export value of the Italian cosmetics industry 2013-2024
  • Premium Statistic Imports value of the cosmetics industry in Italy 2010-2024
  • Basic Statistic Leading countries for Italian cosmetic industry exports 2014-2024

Consumption

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  • Premium Statistic Cosmetic product consumption in Italy 2015-2024
  • Premium Statistic Cosmetics market share in Italy 2016-2024, by product category
  • Premium Statistic Cosmetic products market share in Italy 2016-2024, by channel
  • Premium Statistic Body care product consumption in Italy 2024, by category
  • Premium Statistic Face care product consumption in Italy 2024, by category
  • Premium Statistic Body hygiene product consumption in Italy 2024, by category
  • Premium Statistic Consumption value of sustainable and natural beauty products in Italy 2023-2024

Leading companies

8
  • Premium Statistic Revenue of leading manufacturers of beauty products for pharmacies in Italy 2021-2025
  • Premium Statistic Leading beauty companies in Italy 2021-2024, by revenue
  • Premium Statistic Percentage change in revenue of leading Italian beauty companies 2024
  • Premium Statistic Sales value of Italian beauty company Davines 2015-2023
  • Premium Statistic Revenue of Italian beauty company Kiko 2019-2024
  • Premium Statistic Sales value of Italian beauty company Alfa Parf Group 2015-2023
  • Premium Statistic Sales value of Italian beauty company EuroItalia 2016-2023
  • Premium Statistic Sales value of Italian beauty company Collistar 2016-2024

Cosmetics in pharmacies

6
  • Premium Statistic Sales value of make-up products in pharmacies in Italy 2025, by type
  • Premium Statistic Sales value of haircare products in pharmacies in Italy 2019-2025
  • Premium Statistic Sales value of shampoos in pharmacies in Italy 2025, by type of shampoo
  • Premium Statistic Sales value of sun care products in pharmacies in Italy 2020-2026
  • Premium Statistic Italy: percentage change in sales value of face creams in pharmacies 2025, by product
  • Premium Statistic Average price of oral care products in pharmacies in Italy 2024, by product

Consumer behavior

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  • Premium Forecast Purchase criteria for personal care in Italy 2025
  • Premium Statistic Make-up and skincare usage frequency among Italian consumers 2025
  • Premium Statistic Average monthly spend on make-up and skincare products among consumers in Italy 2025
  • Premium Statistic Attitude towards beauty products due to inflation among consumers in Italy 2025
  • Premium Statistic Average yearly spend on beauty in Italy 2025
  • Premium Forecast Italy: Top 10 personal care online stores 2025
  • Premium Statistic Most chosen health & beauty brands in Italy 2024, by consumer reach points
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