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Fitness trackers

Statistics report on fitness trackers

The report presents a range of statistics on fitness & activity tracking devices. It includes a general overview on the wearable device market, a more detailed picture of the fitness & activity tracker market in terms of shipment and revenue, as well as mobile apps and a presentation of the major players, as well as consumer perspectives.

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Table of contents

Overview

5
  • Premium Statistic Wearable device unit shipments worldwide 2014-2029
  • Premium Statistic Wearable device shipments worldwide 2025-2029, by product category
  • Premium Forecast Digital fitness & well-being device market revenue worldwide 2020-2029, by segment
  • Premium Forecast Revenue of fitness/activity tracking wristwear worldwide 2017-2031
  • Premium Forecast Fitness/activity tracking wristwear revenue growth worldwide 2018-2031

Companies

7
  • Premium Statistic Wearables unit shipments worldwide 2014-2022, by vendor
  • Premium Statistic Wearables shipments worldwide quarterly 2014-2025, by vendor
  • Premium Statistic Wearables shipments share worldwide quarterly 2014-2025, by vendor
  • Premium Statistic Smartwatch shipment share worldwide quarterly 2018-2025, by vendor
  • Premium Statistic Apple Watch unit sales worldwide 2015-2024
  • Premium Statistic Fitbit Inc. revenue 2010-2025
  • Premium Statistic Fitbit unit sales worldwide 2010-2025

Consumption

10
  • Premium Forecast Users of fitness/activity tracking wristwear worldwide 2017-2031
  • Premium Forecast Fitness/activity tracking wristwear penetration rate worldwide 2017-2031
  • Premium Forecast Fitness tracker users in the U.S. 2017-2030, by segment
  • Premium Forecast Most used eHealth tracker / smart watches by brand in the U.S. 2025
  • Premium Forecast Most used eHealth tracker / smart watches by brand in the UK 2025
  • Premium Statistic Sales volume of wearables in Germany 2015-2024
  • Premium Forecast Most used eHealth tracker / smart watches by brand in Germany 2025
  • Premium Forecast Most used eHealth tracker / smart watches by brand in France 2025
  • Premium Forecast Most used eHealth tracker / smart watches by brand in Spain 2025
  • Premium Forecast Most used eHealth tracker / smart watches by brand in Italy 2025

Special focus: Mobile apps

6
  • Premium Forecast Mobile app revenue worldwide 2017-2029, by segment
  • Premium Forecast Mobile app downloads worldwide 2017-2029, by segment
  • Premium Statistic Most popular fitness and workout apps worldwide 2026, by in-app revenue
  • Premium Statistic Most popular fitness tracker apps worldwide 2026, by downloads
  • Basic Statistic Leading Android health apps worldwide 2024, by revenue
  • Premium Statistic Leading Android health apps worldwide 2024, by downloads
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