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Biscuit consumption in Great Britain (Kantar Media TGI)

Statistics report on biscuit consumption in Great Britain (Kantar Media TGI)

This report presents graphs and tables about consumer behavior and consumption pertaining to the sweet and savory biscuit consumption within the United Kingdom. It is broken down into several categories including: biscuit consumption habits, brands ranking and brand products in order to provide a quantitative understanding of the UK biscuit market. The data is provided by Kantar Media.

Kantar Media TGI (Target Group Index) is a global network of single-source market research surveys providing invaluable, comparable consumer insights, measuring more than 24,000 adults aged 15+ in the United Kingdom. The typical TGI survey covers 18 consumer product and service areas providing data on some 4000 brands in over 500 product fields. The sectors covered include: Food, Sweet & Salty Snacks, Alcoholic Drinks, Non-Alcoholic Drinks, Household Products, Toiletries & Cosmetics, Pharmaceutical & Chemists Products, Tobacco Products, Pets & Pet Food, Shopping, Retail & Clothing, DIY & Gardening, Appliances & Other Household Durables, Electronics & Other Personal Items, Communications & Internet, Financial Services, Holidays & Travel, Sports & Leisure and Motoring.

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Table of contents

Biscuit consumption habits

6
  • Premium Statistic Consumption of dry savory snacks in the United Kingdom 2024, by user group
  • Premium Statistic Consumption of biscuits, crispbread, crackers and rice cakes in the United Kingdom
  • Premium Statistic Dry savory snacks usage in Great Britain 2013-2018, by product type
  • Premium Statistic Frequency of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in GB 2023
  • Premium Statistic Frequency of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in GB 2023
  • Premium Statistic Consumption of sweet biscuits (excluding breakfast biscuits) in the United Kingdom

Savoury biscuit brand products

4
  • Premium Statistic Leading other sweet or savoury snacks brands in the United Kingdom
  • Premium Statistic Jacobs savory biscuits, crispbread, crackers & rice cake brands in the United Kingdom
  • Premium Statistic Dry savory snack brands of McVities in Great Britain 2013-2019, by number of users
  • Premium Statistic Biscuits, crispbread, crackers & rice cakes supermarket brands in the United Kingdom

Sweet biscuit brand products

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  • Premium Statistic Leading sweet biscuits brands in the United Kingdom 2023, by number of consumers
  • Premium Statistic McVities sweet biscuit brands in the United Kingdom 2024, by number of consumers
  • Premium Statistic Foxs sweet biscuit brands in the United Kingdom 2024, by number of consumers
  • Premium Statistic Cadburys sweet biscuit brands in the United Kingdom 2024, by number of consumers
  • Premium Statistic Sweet biscuit brands of Jacob's in Great Britain 2017-2020, by number of users
  • Premium Statistic Leading sweet biscuit brands of Tesco in Great Britain 2018-2019, by number of users
  • Premium Statistic Leading sweet biscuit brands of Asda in Great Britain 2017-2019, by number of users
  • Premium Statistic Sweet biscuit brands of Sainsbury's in Great Britain 2018-2019, by number of users
  • Premium Statistic Crawfords sweet biscuit brands in the United Kingdom 2024, by number of consumers
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