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Household cleaner consumption in Great Britain (Kantar Media TGI)

Statistics report on household cleaner consumption in Great Britain (Kantar Media TGI)

This report presents graphs and tables about consumer behavior and consumption pertaining to household cleaning products within Great Britain. In order to provide a quantitative understanding of the British cleaning product market, the report is broken down into four categories: household cleaners, lavatory cleaners, household cleaner brand products and lavatory cleaner brand products. The data is provided by Kantar Media.

Kantar Media TGI (Target Group Index) is a global network of single-source market research surveys providing invaluable, comparable consumer insights, measuring more than 24,000 adults aged 15+ in Great Britain. The typical TGI survey covers 18 consumer product and service areas providing data on some 4000 brands in over 500 product fields. The sectors covered include: Food, Sweet & Salty Snacks, Alcoholic Drinks, Non-Alcoholic Drinks, Household Products, Toiletries & Cosmetics, Pharmaceutical & Chemists Products, Tobacco Products, Pets & Pet Food, Shopping, Retail & Clothing, DIY & Gardening, Appliances & Other Household Durables, Electronics & Other Personal Items, Communications & Internet, Financial Services, Holidays & Travel, Sports & Leisure and Motoring.

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Table of contents

Household cleaners

10
  • Premium Statistic Frequency of users of 'Household Cleaners' in GB 2023
  • Premium Statistic Number of users of household cleaners in the United Kingdom 2024, by product type
  • Premium Statistic Leading household cleaners brands in the United Kingdom 2022, by number of users
  • Premium Statistic Frequency of furniture polishes and dusters usage in Great Britain 2013-2020
  • Premium Statistic Users of furniture polishes & dusters for furniture and floors in the United Kingdom
  • Premium Statistic Leading polishes & dusters for furniture and floors brands in the United Kingdom
  • Premium Statistic Number of people using domestic bleach in the United Kingdom 2024, by frequency
  • Premium Statistic Brands of domestic bleaches in the United Kingdom 2024, by number of users
  • Premium Statistic Frequency of users of 'Kitchen Appliance Cleaners And Descalers' in GB 2021 - 2023
  • Premium Statistic Leading brands of kitchen appliance cleaners and descalers in the United Kingdom

Lavatory cleaners

6
  • Premium Statistic Frequency of lavatory cleaner usage in Great Britain 2015-2020
  • Premium Statistic Number of people using lavatory cleaners in the United Kingdom 2024, by product type
  • Premium Statistic Brands of lavatory cleaners in the United Kingdom 2024, by number of users
  • Premium Statistic Frequency of flush treatment lavatory product usage in GB 2015-2020
  • Premium Statistic Flush treatment lavatory products usage in Great Britain 2015-2021, by type
  • Premium Statistic Leading 'Toilet Cleaners And Flush Treatments' brands in GB 2023, by number of users

Household cleaner product brands

10
  • Premium Statistic Household cleaner brands of Flash in the United Kingdom 2024, by number of users
  • Premium Statistic Leading household cleaner brands of Cif in Great Britain 2013-2021 by number of users
  • Premium Statistic Household cleaner brands of Dettol in the United Kingdom 2023, by number of consumers
  • Premium Statistic Household cleaner brands of Mr. Muscle in the United Kingdom, by number of consumers
  • Premium Statistic Household cleaner brands of Cillit Bang in the United Kingdom, by number of users
  • Premium Statistic Household cleaner brands of Domestos in Great Britain 2013-2021, by number of users
  • Premium Statistic Leading bleach brands of Domestos in Great Britain 2013-2021, by number of users
  • Premium Statistic Household cleaner brands of Ajax in Great Britain 2014-2019, by number of users
  • Premium Statistic Household cleaner brands of Duck in Great Britain 2013-2019, by number of users
  • Premium Statistic Household cleaner brands of Pledge in Great Britain 2013-2021, by number of users

Lavatory cleaner product brands

5
  • Premium Statistic Lavatory cleaner brands of Toilet Duck in Great Britain 2013-2020 by number of users
  • Premium Statistic Lavatory cleaner brands of Domestos in Great Britain 2013-2020, by number of users
  • Premium Statistic Lavatory cleaner brands of Harpic in Great Britain 2013-2020, by number of users
  • Premium Statistic Flush treatment products of Toilet Duck in Great Britain 2013-2020 by number of users
  • Premium Statistic Flush treatment products of Harpic in Great Britain 2013-2020, by number of users
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