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Spirits brands: Smirnoff

Statistics report on the Smirnoff brand

This report provides statistical information about the spirits brand Smirnoff. The vodka brand belongs to alcoholic beverage company Diageo.

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Table of contents

Overview

4
  • Premium Statistic Leading spirits brands worldwide 2025, based on brand value
  • Premium Statistic Distilled spirits market: leading brands worldwide based on sales volume 2024
  • Premium Statistic Leading vodka brands worldwide 2024, by sales volume
  • Premium Statistic Smirnoff vodka's global sales volume 2009-2024

Brand facts

8
  • Premium Statistic U.S. spirits' dollar sales by brand 2019
  • Premium Statistic U.S. spirits' dollar sales growth 2019, by brand
  • Premium Statistic U.S. spirits' dollar sales share 2014, by brand
  • Premium Statistic U.S. spirits' unit sales by brand 2019
  • Premium Statistic U.S. sales of the leading vodka brands 2015
  • Premium Statistic Leading vodka brands in the U.S. based on volume sales 2023
  • Premium Statistic Volume sales share of the leading vodka brands in the U.S. 2023
  • Premium Statistic Smirnoff vodka's sales volume in the U.S. 2013-2023

Advertising spending

3
  • Premium Statistic Diageo: marketing spending worldwide 2015-2025
  • Premium Statistic Diageo marketing spending in North America 2012-2025
  • Premium Statistic Smirnoff: ad spend in the U.S. 2013-2019
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