Beer brands: Heineken
Statistics report on the Heineken brand

This report provides statistical information about the beer brand Heineken. The Dutch brewing company is based in Amsterdam, Netherlands.
Table of contents
Overview
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Most valued beer brands worldwide 2025
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Sales of the leading beer companies worldwide 2026
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Basic
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Global beverage market: leading companies 2024, based on sales
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Global market share of the leading beer companies 2025, based on volume sales
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Leading Dutch brands based on brand value 2023
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Imported beer: market share of leading brands in the U.S. 2017
Key figures
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Heineken's net cash flow 2012-2023
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EBITDA (beia) of Heineken 2010-2024
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Heineken's equity ratio worldwide 2005-2015
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Revenue of Heineken worldwide 2025, by operating segment
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Beer volume sales of Heineken worldwide 2015, by region
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Workforce of Heineken 2015-2025, by region
Beer brands sales
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Leading beer brands in the U.S. 2025, by off-premise sales
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Sales of the leading imported beer brands in the U.S. 2025
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Imported beer: market share of leading brands in the U.S. 2017
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Dollar sales of the leading beer companies in U.S. supermarkets 2016
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Dollar sales share of the leading beer companies in U.S. supermarkets 2016
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U.S. beer sales of Modelo Especial and Heineken 2015
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U.S. beer sales growth of Modelo Especial, Corona and Heineken 2015
Advertising expenditures
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Ad spend of selected beer manufacturers in the U.S. 2022
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Heineken: ad spend in the U.S. 2012-2019
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Heineken USA: Strongbow & Newcastle ad spend 2014-2015
Consumer behavior
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Brand awareness for beer brands among consumers in the U.S. 2017
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Favorite beer brands of U.S. beer drinkers 2017
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Best perceived beer brands among consumers in the U.S. 2026, by Buzz Score
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Light beer brand preference in the U.S. from October 2017 to January 2018, by region
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Light beer brand preferences in the U.S. in 2016, by ethnicity
FURTHER REPORTS
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