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This ÌÇÐÄÆƽâ°æ spotlight report covers one of the most exciting recent developments in basketball: the Caitlin Clark effect. Having entered the Women's National Basketball Association (WNBA) in 2024 after having broken numerous records at a college level, Clark's popularity and standing have raised the profile of the women's game in a remarkably short space of time. In turn, this has drawn attention to long-standing issues in the WNBA, such as the gender pay gap. This report delves into the finer details of what the Caitlin Clark effect is, which issues and trends it has highlighted, and the future changes that can be expected in women's basketball.