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Gen Z and consumer tech

Gen Z and consumer tech

The report presents a range of statistics and facts about Generation Z and consumer electronics (CE) devices. The study includes an overview on the CE market worldwide and then focuses on specific segments of the market, namely, smartphones, PCs, and tablets, and looks at Gen Z device ownership and usage. Finally, it provides a special focus on Gen Z and social media in the United States.

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Table of contents

Overview

6
  • Premium Forecast Revenue in the consumer electronics market worldwide 2018-2030
  • Premium Forecast Consumer electronics market revenue worldwide 2024, by segment
  • Premium Forecast Consumer electronics market volume worldwide 2024, by product type
  • Premium Statistic IT devices total spending worldwide 2012-2026
  • Basic Statistic Global age distribution by region 2025
  • Basic Statistic Projected world population distribution, by age group 2024-2100

Device ownership

5
  • Premium Forecast Gen Z electronic device ownership in the U.S. 2024
  • Premium Forecast Gen Z electronic device ownership in the UK 2024
  • Premium Forecast Gen Z electronic device ownership in Germany 2024
  • Premium Forecast Gen Z electronic device ownership in France 2024
  • Premium Forecast Gen Z electronic device ownership in Italy 2024

Smartphones

8
  • Premium Statistic Share of smartphone users in the U.S. 2023, by generation
  • Premium Forecast Smartphone video game players in the United States, by age 2024
  • Basic Statistic Smartphone usage in the United Kingdom (UK) 2012-2024, by age
  • Premium Statistic Smartphone gamers in the United Kingdom 2025, by age group
  • Premium Statistic Teenagers owning smartphones in Germany 2022, by age
  • Premium Statistic Smartphone ownership among children in Germany 2022, by age group
  • Premium Statistic Smartphone penetration in France 2023, by age group
  • Premium Statistic Consumers' inclination to AI smartphones worldwide 2024, by age

Tablets and PCs

6
  • Premium Forecast Share of people who own a tablet (e.g. iPad) in the United States, by age 2024
  • Premium Forecast Tablet video game players in the United States, by age 2024
  • Premium Forecast PC/laptop video game players in the United States, by age 2024
  • Premium Statistic Ownership of tablets in the United Kingdom (UK) 2024, by age
  • Basic Statistic UK tablet gaming reach 2012-2024, by age group
  • Premium Statistic Penetration rate of tablets in France 2022 vs 2023, by age

Consumption

9
  • Premium Statistic Elements Gen Z account for when buying tech products worldwide 2024
  • Premium Statistic Ownership of connected devices in the U.S. 2019-2023, by generation
  • Premium Statistic Daily time spent using phones in the U.S. 2024, by generation
  • Premium Statistic Addiction to smartphones in the U.S. 2023, by generation
  • Premium Statistic Impact of smartphones on teenagers in the U.S. 2024
  • Premium Statistic Consumers interested in purchasing dumb phones in the U.S. 2024, by generation
  • Premium Statistic Use of smartphones to go online UK 2025, by age group
  • Premium Statistic Frequency of playing digital games among teenagers in 2024, by game type
  • Premium Statistic Gen Z's usage of search engines and social media for brand information globally 2023

Special focus: Gen Z and social media in the U.S.

7
  • Premium Forecast U.S. social network users 2025, by generation
  • Premium Forecast U.S. Gen Z social network users 2024, by type
  • Basic Forecast U.S. Gen Z social network usage 2024, by brand
  • Premium Forecast U.S. Gen Z most recent social network activities 2024
  • Basic Statistic Reach of selected video and social platforms among U.S. Gen Z users 2024
  • Premium Forecast U.S. Gen Z on influencers and content creators followed 2025, by type
  • Premium Forecast U.S. Gen Z attitudes toward online advertising 2026
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