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Skincare products in Germany

Statistics report on skincare products in Germany

This statistics report provides detailed insight into the skincare product market in Germany. Chapters cover market revenue figures, consumer behavior in terms of skincare product usage, as well as the skincare brands they gravitate towards. Germany is home to Nivea, one of the leading skincare and cosmetics brands in the world.

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Table of contents

Overview

7
  • Premium Statistic Revenue from personal care products in Germany 2004-2025
  • Premium Statistic Revenue from body care products in Germany 2017-2025, by product group
  • Premium Statistic Cosmetics and body care product sales by distribution type in Germany 2025
  • Premium Statistic Consumer spending on personal care products in Germany 1992-2025
  • Premium Statistic Revenue from skin and facial care products in Germany 2007-2025
  • Premium Statistic Consumer price index for skincare products in Germany 2020-2025
  • Premium Statistic Interest in skin and body care in Germany 2019-2025

Consumer behavior

13
  • Premium Statistic Cosmetic, hair, body care product usage Germany 2025
  • Premium Statistic Skin cream users in Germany 2019-2025
  • Premium Statistic Use of body lotion in Germany 2019-2024
  • Premium Statistic Use of special hand care products in Germany 2019-2025
  • Premium Statistic Use of foot care products in Germany 2019-2025
  • Premium Statistic Number of women using day cream Germany 2025
  • Premium Statistic Number of women using night cream Germany 2025
  • Premium Statistic Number of women using facial cleansing milk Germany 2025
  • Premium Statistic Number of women using facial toner and/or face lotion Germany 2025
  • Premium Statistic Number of women using facial masks in Germany 2025
  • Premium Statistic Number of men using moisturizer or face cream in Germany 2025
  • Premium Statistic Number of men using pre-shaving lotion or facial toner in Germany 2025
  • Premium Statistic Number of men using anti-aging cream in Germany 2025

Leading skincare brands

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  • Premium Statistic Leading brands for women's face creams, lotions and serums in Germany
  • Premium Statistic Leading brands for facial cleansers or toners for women in Germany
  • Premium Statistic Leading brands for women's peelings and face masks in Germany, by number of users
  • Premium Statistic Leading brands for men's facial care (including beard care) in Germany
  • Premium Statistic Leading brands for medical facial care products in Germany 2023, by number of users
  • Premium Statistic Leading products for tanning and sun protection products in Germany
  • Premium Statistic Leading brands for hand creams and lotions in Germany 2024, by number of users
  • Premium Statistic Leading brands for foot care products in Germany 2022, by number of users

Leading companies

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  • Premium Statistic Leading cosmetics and beauty companies worldwide based on market capitalization 2026
  • Premium Statistic Leading personal care and cosmetics manufacturers worldwide in 2023
  • Premium Statistic Consolidated sales of L'Oréal's cosmetic branch worldwide 2010-2025, by division
  • Basic Statistic Unilever revenue 2007-2025
  • Premium Statistic Net sales of Estée Lauder worldwide 2010-2025, by product category
  • Premium Statistic Procter & Gamble's net sales worldwide 2014-2025, by business segment
  • Basic Statistic Beiersdorf worldwide revenue 2001 to 2025
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