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Wearables in the UK

Statistics report on wearables in the United Kingdom

This statistics report presents a range of statistics and facts on wearables in the United Kingdom. After giving an overview of the global wearable market, the study dives into its segments in the UK, including fitness trackers, smartwatches, and earbuds. Furthermore, the report provides data on key players and consumption. Finally, it has a special focus on XR devices.

Table of contents

Overview

6
  • Premium Forecast Digital fitness & well-being device market revenue worldwide 2020-2029, by segment
  • Premium Statistic Wearable device unit shipments worldwide 2014-2029
  • Premium Statistic Wearable device shipments worldwide 2025-2029, by product category
  • Premium Forecast Consumer electronics market revenue in the United Kingdom 2018-2030, by segment
  • Premium Forecast Revenue of digital fitness & well-being devices in the United Kingdom 2017-2031
  • Premium Forecast ARPU in the digital fitness & well-being market in the United Kingdom 2017-2031

Segments

7
  • Premium Forecast Revenue of the smartwatches industry in the United Kingdom 2017-2031
  • Premium Forecast ARPU of digital fitness & well-being devices in the United Kingdom 2017-2031
  • Premium Forecast Revenue of fitness/activity tracking wristwear in the United Kingdom 2017-2031
  • Premium Forecast ARPU of digital fitness & well-being devices in the United Kingdom 2017-2031
  • Premium Forecast Revenue in the headphones segment of the consumer electronics market United Kingdom
  • Premium Forecast Volume in the headphones segment of the consumer electronics market United Kingdom
  • Premium Forecast Price in the headphones segment in the United Kingdom 2018-2030

Companies

5
  • Basic Statistic Most well-known wearable brands in the UK 2024
  • Premium Forecast Most used eHealth tracker / smart watches by brand in the UK 2025
  • Premium Forecast Market share of smartwatch vendors in the UK 2022
  • Premium Forecast Market share of fitness/activity tracking wrist-wear vendors in the UK 2022
  • Premium Forecast Most used headphones by brand in the UK 2025

Consumption

9
  • Premium Forecast Users of digital fitness & well-being devices in the United Kingdom 2017-2031
  • Premium Forecast Number of users in the Digital Fitness & Well-Being market United Kingdom 2019-2029
  • Premium Statistic Wearable ownership in the UK 2026
  • Premium Statistic Wearable ownership in the UK 2025, by type and region
  • Premium Statistic Wearable ownership in the UK 2025, by type and gender
  • Premium Statistic Wearable ownership in the UK 2025, by type and age
  • Premium Forecast Number of users of smartwatches in the United Kingdom 2017-2031
  • Premium Statistic Ownership of smartwatches in the UK 2025, by age
  • Premium Forecast Apple watch user share in the United Kingdom, by age 2025

Special focus: XR devices

3
  • Premium Forecast VR headset market revenue in the United Kingdom 2018-2030
  • Premium Forecast VR headset sales volume in the United Kingdom 2018-2030
  • Premium Statistic Ownership of VR headsets in the UK 2025 by age
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