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Wine e-commerce in the U.S.

Statistics report on wine e-commerce in the United States

This report presents insights and statistics on wine e-commerce in the United States. It provides an overview of the wine industry and its e-commerce segment globally before zooming in on the U.S. market. The report also includes sales figures and a ranking of the leading online wine stores, as well as data on consumer reach and traffic analysis of the leading online retailers. In addition, the report features a final spotlight chapter on Naked Wines, a UK-based online wine retailer that is particularly successful in the United States.

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Table of contents

Industry overview

8
  • Premium Statistic Global wine production 1990-2025
  • Premium Statistic Leading countries in wine production worldwide 2025
  • Premium Statistic Global wine consumption in 2025, by country
  • Premium Statistic Revenue of the online alcoholic drinks industry worldwide 2017-2030
  • Premium Forecast Alcohol e-commerce revenue worldwide 2026, by country
  • Premium Forecast E-commerce revenue of the wine industry worldwide 2017-2029
  • Premium Statistic Most used purchase channels for alcoholic beverages worldwide 2025
  • Premium Statistic Consumer expectation of delivery speed for alcohol online purchases 2024

U.S. market

5
  • Premium Statistic Winery sales channel share in the United States 2025
  • Premium Forecast E-commerce revenue of the wine industry in the U.S. 2017-2030
  • Premium Forecast Sales growth of wine e-commerce in the U.S. 2018-2030
  • Premium Forecast E-commerce user penetration in the alcoholic drinks industry U.S. 2024, by segment
  • Premium Forecast Number of users in the wine e-commerce market in the U.S. 2017-2030

Leading online retailers

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  • Premium Statistic Top wine and liquor online stores in the United States 2025
  • Premium Statistic Totalwine.com: GMV in the U.S. 2017-2026
  • Premium Statistic wine.com revenue in the U.S. 2014-2023
  • Premium Statistic Naked Wines sales revenue in the U.S. 2019-2024
  • Premium Statistic Web traffic to selected wine online stores in the U.S. 2026
  • Premium Statistic Bounce rate of selected online wine stores in the U.S. 2026
  • Premium Statistic totalwine.com: web traffic in the U.S. 2026
  • Premium Statistic vivino.com: web traffic 2026

Spotlight: Naked Wines

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  • Premium Statistic Naked Wines plc sales revenue worldwide 2019-2025
  • Premium Statistic Naked Wines plc sales revenue worldwide 2025, by country
  • Basic Statistic Naked Wines plc sales revenue share 2024, by country
  • Premium Forecast Naked Wines brand profile in the United States 2024
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