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Smartphone market in the Asia-Pacific region

Statistics report about the smartphone market in the Asia-Pacific region

This report provides statistics about the smartphone market in the Asia-Pacific (APAC) region. It starts with an overview of the global smartphone market and APAC market, followed by chapters on the region's mobile connectivity, market share of leading smartphone brands, and consumer behaviors.

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Table of contents

Overview

4
  • Premium Forecast Revenue of the smartphones industry worldwide 2018-2030
  • Premium Statistic Smartphone unit shipments worldwide 2008-2025, by vendor
  • Premium Statistic Smartphone market share worldwide 2012-2025, by vendor
  • Premium Forecast Smartphone users worldwide 2024, by country

APAC overview

6
  • Premium Forecast Revenue of the smartphones industry in APAC 2018-2030, by country
  • Premium Statistic Market share of leading mobile phone vendors Asia Q1 2024-Q2 2026
  • Premium Forecast Average smartphones price in APAC 2018-2030, by country
  • Premium Statistic Smartphone adoption rate APAC 2019-2030
  • Premium Forecast Number of smartphone users in Asia 2010-2050
  • Premium Statistic Mobile phone ownership rate APAC Q3 2024, by country and type

Mobile connectivity

4
  • Premium Statistic Mobile subscriber penetration rate APAC 2020-2030
  • Premium Statistic Number of cellular mobile connections APAC 2025, by country
  • Premium Statistic Distribution of mobile subscriptions APAC 2016-2030, by technology
  • Premium Statistic Share of 5G connections of overall mobile connections APAC 2030, by subregion

Regional market share by brand

6
  • Premium Statistic Samsung smartphone market share Asia 2016-2025
  • Premium Statistic Apple smartphone market share Asia 2016-2025
  • Premium Statistic Huawei smartphone market share Asia 2016-2025
  • Premium Statistic Xiaomi smartphone market share Asia 2016-2025
  • Premium Statistic Oppo smartphone market share Asia 2016-2025
  • Premium Statistic Vivo smartphone market share Asia 2019-2025

Brand market share by country

6
  • Premium Statistic Market share of Samsung smartphones APAC 2025, by country
  • Premium Statistic Market share of Apple smartphones APAC Q2 2025, by country
  • Premium Statistic Market share of Huawei smartphones in APAC Q2 2025, by country
  • Premium Statistic Market share of Xiaomi smartphones in APAC Q2 2025, by country
  • Premium Statistic Market share of Oppo smartphones in APAC Q2 2025, by country
  • Premium Statistic Market share of Vivo smartphones in APAC Q2 2025, by country

Consumer behaviors

5
  • Premium Statistic Leading smartphones purchase channels among consumers APAC 2024, by country
  • Premium Statistic Smartphones purchase frequency among consumers APAC 2024, by country
  • Premium Statistic Leading features considered when buying a smartphone APAC 2024, by country
  • Premium Statistic Share of internet users who access via mobile phones APAC Q3 2024, by country
  • Premium Statistic Average time spent daily using mobile internet APAC Q3 2024, by country
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