Original question: "How trustworthy would you say news from the following brands is? Use the scale below, where 0 is ‘not at all trustworthy’ and 10 is ‘completely trustworthy’."
"Trust" was defined as scoring between 6-10 on the 10-point scale.
The brands were scored by the respondents who have heard of the brands.
According to a survey conducted in South Korea in early 2026, around ** percent of respondents stated that MBC News was their most trusted news brand. MBC News continues to lead as the most trusted news source, ahead of YTN, South Korea's first 24-hour news channel.
Low trust in news
According to the annual survey by Reuters Institute for Study Journalism, South Korea's trust in the news has increased slightly since last year. With a trust rate ranging from ** to ** percent depending on the age group, South Koreans are rather skeptical compared to respondents in other countries. Trust in broadcast news tended to be higher compared to newspapers.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Reuters Institute for the Study of Journalism. (June 16, 2026). Most trusted news brands in South Korea as of February 2026 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism. "Most trusted news brands in South Korea as of February 2026." Chart. June 16, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism. (2026). Most trusted news brands in South Korea as of February 2026. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism. "Most Trusted News Brands in South Korea as of February 2026." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Jun 2026, /statistics/981903/south-korea-trusted-news-brands/
Reuters Institute for the Study of Journalism, Most trusted news brands in South Korea as of February 2026 ÌÇÐÄÆƽâ°æ, /statistics/981903/south-korea-trusted-news-brands/ (last visited July 29, 2026)
Most trusted news brands in South Korea as of February 2026 [Graph], Reuters Institute for the Study of Journalism, June 16, 2026. [Online]. Available: /statistics/981903/south-korea-trusted-news-brands/
