¹ The source specified that figures are based on a panel survey of more than 550 managers working for three-star, four-star, and five-star travel accommodation establishments.Â
For the purpose of the statistic, only the 15 cities with the highest occupancy rate were selected. The original source included the following 39 cities: Turin, Genoa, Milan, Como, Brescia, Bergamo, Parma, Reggio Emilia, Modena, Trento, Bolzano, Venice, Verona, Vicenza, Padua, Treviso, Udine, Trieste, Ferrara, Bologna, Ravenna, Rimini, San Marino, Florence, Pisa, Siena, Ancona, Pesaro, Perugia, Rome, Pescara, Naples, Bari, Taranto, Palermo, Messina, Catania, Cagliari, Sassari.
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Italian cities with the highest occupancy rate in four-star hotels 2025
According to a 2025 study, Ferrara was the Italian city with the highest average occupancy rate in four-star hotels in May 2025, with an average occupancy rate of **** percent. Meanwhile, Venice was one of the most expensive Italian cities based on the average price of four-star hotels in June 2025. The occupancy rate is a key metric used in the hotel industry. It is calculated by dividing the number of occupied rooms by the number of available rooms in a specific period and multiplying by 100 to obtain a percentage.
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Trademark Italia. (July 4, 2025). Leading cities for average occupancy rate in four-star hotels in Italy in May 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/973955/hotel-occupancy-rate-in-selected-cities-in-italy/
Trademark Italia. "Leading cities for average occupancy rate in four-star hotels in Italy in May 2025." Chart. July 4, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/973955/hotel-occupancy-rate-in-selected-cities-in-italy/
Trademark Italia. (2025). Leading cities for average occupancy rate in four-star hotels in Italy in May 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/973955/hotel-occupancy-rate-in-selected-cities-in-italy/
Trademark Italia. "Leading Cities for Average Occupancy Rate in Four-star Hotels in Italy in May 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Jul 2025, /statistics/973955/hotel-occupancy-rate-in-selected-cities-in-italy/
Trademark Italia, Leading cities for average occupancy rate in four-star hotels in Italy in May 2025 ÌÇÐÄÆƽâ°æ, /statistics/973955/hotel-occupancy-rate-in-selected-cities-in-italy/ (last visited July 29, 2026)
Leading cities for average occupancy rate in four-star hotels in Italy in May 2025 [Graph], Trademark Italia, July 4, 2025. [Online]. Available: /statistics/973955/hotel-occupancy-rate-in-selected-cities-in-italy/
