This statistic displays the results of a survey conducted between May and July of 2017 about the local and foreign brand preferences of laundry detergents among consumers in China. During the measured time period, around ** percent of the Chinese respondents stated that they preferred local brands of laundry detergents over foreign brands.
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McKinsey & Company. (November 22, 2017). Local and foreign brand preferences of laundry detergents among consumers across China as of July 2017 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/866248/china-consumer-laundry-detergent-brand-preferences/
McKinsey & Company. "Local and foreign brand preferences of laundry detergents among consumers across China as of July 2017." Chart. November 22, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/866248/china-consumer-laundry-detergent-brand-preferences/
McKinsey & Company. (2017). Local and foreign brand preferences of laundry detergents among consumers across China as of July 2017. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/866248/china-consumer-laundry-detergent-brand-preferences/
McKinsey & Company. "Local and Foreign Brand Preferences of Laundry Detergents among Consumers across China as of July 2017." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Nov 2017, /statistics/866248/china-consumer-laundry-detergent-brand-preferences/
McKinsey & Company, Local and foreign brand preferences of laundry detergents among consumers across China as of July 2017 ÌÇÐÄÆƽâ°æ, /statistics/866248/china-consumer-laundry-detergent-brand-preferences/ (last visited July 24, 2026)
Local and foreign brand preferences of laundry detergents among consumers across China as of July 2017 [Graph], McKinsey & Company, November 22, 2017. [Online]. Available: /statistics/866248/china-consumer-laundry-detergent-brand-preferences/
