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Monthly data about fish consumption in Italy indicate that the consumption peak is generally reached in the month of December. This was reported for all of the months of December from 2019 to 2022, with that of 2021 recording the highest at * tons. Looking at the type of fish and seafood consumed, seabream head the volume ranking, with about * tons in 2022, an increase compared to the previous year.

Regular consumers

According to a poll from 2018, Italians used to consume fish quite regularly. ** percent of respondents consumed it at least once a week. Further surveys showed that at home, the most commonly consumed fish types were tuna and codfish, with preference rates of ** and ** percent, respectively.

Informed consumers

Data from 2016 indicated that the majority of Italian consumers purchased fish at the supermarket and fish shops. When buying fish, consumers would read the minimum date of preservation and the data of catch. In case of frozen food, ** percent of consumers would consider the time of freezing very important.