According to the source, all figures are estimates.
*Sales of printed publications distributed through pure-play online bookstores (ex. Amazon), not including that of e-books. Kinokuniya Bookstore and Maruzen also do the online business, but this channel does not include their sales in priniciple.
**Excluding university cooperatives, stands at the station and the supermarket.
Note: 1 Japanese Yen equals 0.00906 U.S. dollars or 0.00763 euros (as of September 2017).
Figures have been rounded.
The statistic depicts the sales revenue of books and magazines in Japan in 2015, broken down by channel. That year, the highest turnover for book and magazine sales was recorded for bookstores with an estimated sales value of approximately *** trillion Japanese yen.
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Nippan. (February 15, 2017). Sales revenue of books and magazines in Japan in 2015, by channel (in billion Japanese yen) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/755167/japan-book-and-magazine-sales-by-channel/
Nippan. "Sales revenue of books and magazines in Japan in 2015, by channel (in billion Japanese yen)." Chart. February 15, 2017. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/755167/japan-book-and-magazine-sales-by-channel/
Nippan. (2017). Sales revenue of books and magazines in Japan in 2015, by channel (in billion Japanese yen). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/755167/japan-book-and-magazine-sales-by-channel/
Nippan. "Sales Revenue of Books and Magazines in Japan in 2015, by Channel (in Billion Japanese Yen)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Feb 2017, /statistics/755167/japan-book-and-magazine-sales-by-channel/
Nippan, Sales revenue of books and magazines in Japan in 2015, by channel (in billion Japanese yen) ÌÇÐÄÆÆ½â°æ, /statistics/755167/japan-book-and-magazine-sales-by-channel/ (last visited July 31, 2026)
Sales revenue of books and magazines in Japan in 2015, by channel (in billion Japanese yen) [Graph], Nippan, February 15, 2017. [Online]. Available: /statistics/755167/japan-book-and-magazine-sales-by-channel/