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Ways to discover new songs in Sweden as of May 2022

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Sources

Release date

May 2022

Region

Sweden

Survey time period

March 10 to March 21, 2022

Number of respondents

1,012 respondents

Age group

12-65 years

Method of interview

Online survey

Supplementary notes

The data collection was carried out online using the Nordic YouGov Panel.

Question: Think back to the last time you discovered a new song/piece of music you really liked: How did you discover it?

Citation formats

Channels for new songs in Sweden 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, May 7, 2022
How do Swedes discover new songs? According to a survey from 2022, nearly one quarter of respondents stated to have heard a new song or piece of music first on the radio. Second and third most popular sources for new music were recommendations on a streaming service and YouTube.
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