* The sample is broken down by the type of audience: general public n=1679; gamers n=832
The question was phrased as follows: "Which of the following VR products would you be most likely to purchase?"
The countries included in these responses are: Germany, France, Italy, Spain and the United Kingdom.
Citation formats
Virtual reality: preferred products in Europe 2015, by type of audience
This statistic displays the distribution of virtual reality (VR) products that were most likely to be purchased by respondents in Europe in 2015, broken down by the type of audience. Approximately **** percent of the general public reported they were most likely to purchase no VR product at all, whereas gamers were most likely to purchase Oculus Rift.
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Context. (July 29, 2016). Distribution of purchasing preferences for virtual reality products in Europe in 2015, by type of audience* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/671514/virtual-reality-preferred-products-in-europe-by-type-of-audience/
Context. "Distribution of purchasing preferences for virtual reality products in Europe in 2015, by type of audience*." Chart. July 29, 2016. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/671514/virtual-reality-preferred-products-in-europe-by-type-of-audience/
Context. (2016). Distribution of purchasing preferences for virtual reality products in Europe in 2015, by type of audience*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/671514/virtual-reality-preferred-products-in-europe-by-type-of-audience/
Context. "Distribution of Purchasing Preferences for Virtual Reality Products in Europe in 2015, by Type of Audience*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Jul 2016, /statistics/671514/virtual-reality-preferred-products-in-europe-by-type-of-audience/
Context, Distribution of purchasing preferences for virtual reality products in Europe in 2015, by type of audience* ÌÇÐÄÆƽâ°æ, /statistics/671514/virtual-reality-preferred-products-in-europe-by-type-of-audience/ (last visited August 01, 2026)
Distribution of purchasing preferences for virtual reality products in Europe in 2015, by type of audience* [Graph], Context, July 29, 2016. [Online]. Available: /statistics/671514/virtual-reality-preferred-products-in-europe-by-type-of-audience/
