On a scale of 0 to 10, how important are the following activities enabled by digital tools and the Internet for business, autonomous work and freelance activity?
Characteristic
Share of respondents who gave 8 to 10 as score
To communicate quickly and on a personal level with customers
73%
To look for new customers based far
65%
To promote and advertise the business on websites, newsletters and social networks
64%
To ease the management of activities
64%
To have new ideas and identify new opportunities for new products and services
63%
To network, find new partners and collaborate with them in order to deliver a more competitive offer
62%
To make the business more visible on maps
61%
To collect online information about main trends in order to deliver customized services and products
58%
To show the offer in a transparent way
57%
To sell via online commerce
56%
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This question was phrased by the source as follows: "Su una scala da 1 a 10, quanto giudica importante le seguenti attività che gli strumenti digitali e internet mettono a disposizione per attività di impresa, lavoro autonomo e libera professione?
Citation formats
Digital strategies for business, autonomous in Italy 2016
In 2016, a survey on the importance of digital methods for business, autonomous work and freelance activities was conducted in Italy.
As of the survey period, 73 percent of the respondents reported that digital skills were important because they enabled to communicate with customers quickly and on a personal level.
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Foundation Astrid . (September 29, 2016). On a scale of 0 to 10, how important are the following activities enabled by digital tools and the Internet for business, autonomous work and freelance activity? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/661135/importance-activities-enabled-by-digital-tools-and-the-internt-for-business-autonomous-work-and-freelance-activityamong-50-internet-users-in-italy/
Foundation Astrid . "On a scale of 0 to 10, how important are the following activities enabled by digital tools and the Internet for business, autonomous work and freelance activity?." Chart. September 29, 2016. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/661135/importance-activities-enabled-by-digital-tools-and-the-internt-for-business-autonomous-work-and-freelance-activityamong-50-internet-users-in-italy/
Foundation Astrid . (2016). On a scale of 0 to 10, how important are the following activities enabled by digital tools and the Internet for business, autonomous work and freelance activity?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/661135/importance-activities-enabled-by-digital-tools-and-the-internt-for-business-autonomous-work-and-freelance-activityamong-50-internet-users-in-italy/
Foundation Astrid . "On a Scale of 0 to 10, How Important Are The following Activities Enabled by Digital Tools and The Internet for Business, Autonomous Work and Freelance Activity?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Sep 2016, /statistics/661135/importance-activities-enabled-by-digital-tools-and-the-internt-for-business-autonomous-work-and-freelance-activityamong-50-internet-users-in-italy/
Foundation Astrid , On a scale of 0 to 10, how important are the following activities enabled by digital tools and the Internet for business, autonomous work and freelance activity? ÌÇÐÄÆƽâ°æ, /statistics/661135/importance-activities-enabled-by-digital-tools-and-the-internt-for-business-autonomous-work-and-freelance-activityamong-50-internet-users-in-italy/ (last visited July 31, 2026)
On a scale of 0 to 10, how important are the following activities enabled by digital tools and the Internet for business, autonomous work and freelance activity? [Graph], Foundation Astrid , September 29, 2016. [Online]. Available: /statistics/661135/importance-activities-enabled-by-digital-tools-and-the-internt-for-business-autonomous-work-and-freelance-activityamong-50-internet-users-in-italy/
