Most of Wayfair's revenue comes from its direct retail business. In the first three quarters of 2020, the home goods e-retailer generated net revenues of over 10.4 billion U.S. dollars from direct retail sales worldwide. In 2019, this figure amounted to almost 9.1 billion annually.
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Wayfair. (November 3, 2020). Direct retail net revenue of Wayfair worldwide from 2013 to 2020 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/660797/wayfair-annual-segment-revenue/
Wayfair. "Direct retail net revenue of Wayfair worldwide from 2013 to 2020 (in million U.S. dollars)." Chart. November 3, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/660797/wayfair-annual-segment-revenue/
Wayfair. (2020). Direct retail net revenue of Wayfair worldwide from 2013 to 2020 (in million U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/660797/wayfair-annual-segment-revenue/
Wayfair. "Direct Retail Net Revenue of Wayfair Worldwide from 2013 to 2020 (in Million U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 3 Nov 2020, /statistics/660797/wayfair-annual-segment-revenue/
Wayfair, Direct retail net revenue of Wayfair worldwide from 2013 to 2020 (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/660797/wayfair-annual-segment-revenue/ (last visited July 22, 2026)
Direct retail net revenue of Wayfair worldwide from 2013 to 2020 (in million U.S. dollars) [Graph], Wayfair, November 3, 2020. [Online]. Available: /statistics/660797/wayfair-annual-segment-revenue/