The statistic shows the brand value of the Winter Olympic Games from 2012 to 2017. The Winter Olympic Games had a brand value of 285 million U.S. dollars in 2017.
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Forbes. (October 24, 2017). Brand value of the Winter Olympic Games from 2012 to 2017 (in million U.S. dollars)* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/632316/winter-olympic-games-brand-value/
Forbes. "Brand value of the Winter Olympic Games from 2012 to 2017 (in million U.S. dollars)*." Chart. October 24, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/632316/winter-olympic-games-brand-value/
Forbes. (2017). Brand value of the Winter Olympic Games from 2012 to 2017 (in million U.S. dollars)*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/632316/winter-olympic-games-brand-value/
Forbes. "Brand Value of The Winter Olympic Games from 2012 to 2017 (in Million U.S. Dollars)*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Oct 2017, /statistics/632316/winter-olympic-games-brand-value/
Forbes, Brand value of the Winter Olympic Games from 2012 to 2017 (in million U.S. dollars)* ÌÇÐÄÆƽâ°æ, /statistics/632316/winter-olympic-games-brand-value/ (last visited July 20, 2026)
Brand value of the Winter Olympic Games from 2012 to 2017 (in million U.S. dollars)* [Graph], Forbes, October 24, 2017. [Online]. Available: /statistics/632316/winter-olympic-games-brand-value/
