In Italy, the per capita consumption of soft drinks showed some fluctuations but gradually decreased to 53 liters as of 2023. Thirteen years before, the per capita consumption of soft drink amounted to 60 liters. In the country, in 2023 the annual consumption reached 3.1 billion liters, approximately.  
 Sales KPI
  The total sales value of the carbonated soft drinks reached 909 million euros in 2017, slightly increasing compared to the previous year, while the sales volume decreased to 957 million liters.  
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BEVERFOOD.com Edizioni Srl. (December 3, 2024). Per capita consumption of soft drinks in Italy from 2010 to 2023 (in liters per capita) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl. "Per capita consumption of soft drinks in Italy from 2010 to 2023 (in liters per capita)." Chart. December 3, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl. (2024). Per capita consumption of soft drinks in Italy from 2010 to 2023 (in liters per capita). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl. "Per Capita Consumption of Soft Drinks in Italy from 2010 to 2023 (in Liters per Capita)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Dec 2024, /statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl, Per capita consumption of soft drinks in Italy from 2010 to 2023 (in liters per capita) ÌÇÐÄÆƽâ°æ, /statistics/620246/soft-drink-consumption-in-italy-per-capita/ (last visited July 20, 2026)
Per capita consumption of soft drinks in Italy from 2010 to 2023 (in liters per capita) [Graph], BEVERFOOD.com Edizioni Srl, December 3, 2024. [Online]. Available: /statistics/620246/soft-drink-consumption-in-italy-per-capita/
