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As of the first half of the season 2019/2020, Segafredo Virtus Bologna was the Lega Basket Serie A (LBA) club in Italy recording the highest average revenue per game. Specifically, this team generated an average revenue of over *** thousand euros per match. Another club from the same city, Pompea Fortitudo Bologna, followed in the list, registering an average revenue of roughly *** thousand euros per match. Overall, Virtus Bologna and Fortitudo Bologna recorded the highest total revenues of the Lega Basket Serie A during the season 2019-20.

Revenue vs attendance: Bologna vs Milan

Despite generating the highest revenue per match, Virtus Bologna was not the basketball club enjoying the highest overall attendance. As of the first half of the season 2019/2020, over ** thousand spectators attended matches of Virtus Bologna. AX Armani Exchange Milano topped the list in this case, registering the highest attendance at LBA games. As of the survey period, more than thousand spectators attended on average each game of the Milanese club, whose original name is Olimpia Milano.

Olimpia Milano: the most successful LBA club

As of the season 2018/2019, Olimpia Milano was the Lega Basket Serie A club winning the highest number of championships (**). Virtus Bologna followed in the list, with a total of ** titles won. Due to the coronavirus (COVID-19) pandemic, the 2019/2020 LBA season ended early and this year's championship will not be assigned. Before all matches were suspended in March 2020, Virtus Bologna was leading the league.