Information on basic sample:
The survey is based on the German-speaking population aged 14 years and older.
Information on random sample:
2014: 23,093 respondents, projected base of 70.53 million people
2015: 23,090 respondents, projected base of 69.24 million people
2016: 23,102 respondents, projected base of 69.56 million people
2017: 23,106 respondents, projected base of 70.09 million people
The figures refer to the following studies: 2014: VuMA 2015; 2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018
You can find more information on the methodology of the study here.
Figures have been rounded for easier understanding.
This question was phrased by the source as follows: "How often do you personally buy food or beverages for your household?"
(The original German question was phrased by the source as follows: "Wie oft kaufen Sie selbst Lebensmittel oder Getränke für Ihren Haushalt ein?")
Citation formats
Frequency of shopping for food and beverages in Germany 2014-2017
This graph shows the results of a survey on the frequency of shopping for food and beverages in Germany from 2014 to 2017. During the 2016 survey period it was found that roughly million Germans aged 14 years and older stated that they bought food and beverages for their household several times a week. By 2017 this figure had increased to million people.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). (November 22, 2017). Number of people shopping for food and beverages in Germany from 2014 to 2017, by frequency (in millions) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/504257/food-and-beverages-shopping-frequency-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). "Number of people shopping for food and beverages in Germany from 2014 to 2017, by frequency (in millions)." Chart. November 22, 2017. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/504257/food-and-beverages-shopping-frequency-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). (2017). Number of people shopping for food and beverages in Germany from 2014 to 2017, by frequency (in millions). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/504257/food-and-beverages-shopping-frequency-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). "Number of People Shopping for Food and Beverages in Germany from 2014 to 2017, by Frequency (in Millions)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 22 Nov 2017, /statistics/504257/food-and-beverages-shopping-frequency-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse), Number of people shopping for food and beverages in Germany from 2014 to 2017, by frequency (in millions) ÌÇÐÄÆÆ½â°æ, /statistics/504257/food-and-beverages-shopping-frequency-germany/ (last visited July 27, 2026)
Number of people shopping for food and beverages in Germany from 2014 to 2017, by frequency (in millions) [Graph], VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse), November 22, 2017. [Online]. Available: /statistics/504257/food-and-beverages-shopping-frequency-germany/