* Multiple responses were possible.
** The source provides the following, additional information: "A global survey of 550 executives ... all were from companies with annual revenue in excess of [50 million U.S. dollars]."
Citation formats
Sources of big data for organizations worldwide 2015
This survey presents the views of executives questioned about what sources of data they plan to use in the following 12 months for big data initiatives. In 2015, ** percent of respondents indicated that their organization planned to collect internal unstructured text data over the following 12 months.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
The Economist, & Economist Intelligence Unit. (November 19, 2015). Which of the following sources of data does your organization plan to collect in the next 12 months?* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/491202/big-data-sources/
The Economist, und Economist Intelligence Unit. "Which of the following sources of data does your organization plan to collect in the next 12 months?*." Chart. November 19, 2015. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/491202/big-data-sources/
The Economist, Economist Intelligence Unit. (2015). Which of the following sources of data does your organization plan to collect in the next 12 months?*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/491202/big-data-sources/
The Economist, and Economist Intelligence Unit. "Which of The following Sources of Data Does Your Organization Plan to Collect in The next 12 Months?*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Nov 2015, /statistics/491202/big-data-sources/
The Economist & Economist Intelligence Unit, Which of the following sources of data does your organization plan to collect in the next 12 months?* ÌÇÐÄÆƽâ°æ, /statistics/491202/big-data-sources/ (last visited July 24, 2026)
Which of the following sources of data does your organization plan to collect in the next 12 months?* [Graph], The Economist, & Economist Intelligence Unit, November 19, 2015. [Online]. Available: /statistics/491202/big-data-sources/
