This statistic presents the penetration rate of mobile phone messaging app users in the Middle East and Africa from 2014 to 2019. In 2015, **** percent of mobile phone internet users in Middle East and Africa accessed over-the-top messaging apps to communicate. This share is projected to grow to **** percent in 2019.
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eMarketer. (November 11, 2015). Mobile phone messaging app user penetration in Middle East and Africa from 2014 to 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/483536/mobile-messaging-user-reach-middle-east-africa/
eMarketer. "Mobile phone messaging app user penetration in Middle East and Africa from 2014 to 2019." Chart. November 11, 2015. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/483536/mobile-messaging-user-reach-middle-east-africa/
eMarketer. (2015). Mobile phone messaging app user penetration in Middle East and Africa from 2014 to 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/483536/mobile-messaging-user-reach-middle-east-africa/
eMarketer. "Mobile Phone Messaging App User Penetration in Middle East and Africa from 2014 to 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Nov 2015, /statistics/483536/mobile-messaging-user-reach-middle-east-africa/
eMarketer, Mobile phone messaging app user penetration in Middle East and Africa from 2014 to 2019 ÌÇÐÄÆƽâ°æ, /statistics/483536/mobile-messaging-user-reach-middle-east-africa/ (last visited July 26, 2026)
Mobile phone messaging app user penetration in Middle East and Africa from 2014 to 2019 [Graph], eMarketer, November 11, 2015. [Online]. Available: /statistics/483536/mobile-messaging-user-reach-middle-east-africa/
