This statistic provides information on the type of online research consumers in Canada conduct before Black Friday and Cyber Monday shopping as of ***. According to the findings, ** percent of consumers planning to shop on Black Friday and ** percent of Canadians intending to shop on Cyber Monday searched for specific brands when doing online research beforehand.
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IPG (Mediabrands), & Marketwired. (November 25, 2015). Type of online research before Black Friday and Cyber Monday shopping conducted by consumers in Canada as of November 2015 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/452455/canada-black-friday-and-cyber-monday-online-research-type/
IPG (Mediabrands), und Marketwired. "Type of online research before Black Friday and Cyber Monday shopping conducted by consumers in Canada as of November 2015." Chart. November 25, 2015. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/452455/canada-black-friday-and-cyber-monday-online-research-type/
IPG (Mediabrands), Marketwired. (2015). Type of online research before Black Friday and Cyber Monday shopping conducted by consumers in Canada as of November 2015. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/452455/canada-black-friday-and-cyber-monday-online-research-type/
IPG (Mediabrands), and Marketwired. "Type of Online Research before Black Friday and Cyber Monday Shopping Conducted by Consumers in Canada as of November 2015." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Nov 2015, /statistics/452455/canada-black-friday-and-cyber-monday-online-research-type/
IPG (Mediabrands) & Marketwired, Type of online research before Black Friday and Cyber Monday shopping conducted by consumers in Canada as of November 2015 ÌÇÐÄÆƽâ°æ, /statistics/452455/canada-black-friday-and-cyber-monday-online-research-type/ (last visited July 26, 2026)
Type of online research before Black Friday and Cyber Monday shopping conducted by consumers in Canada as of November 2015 [Graph], IPG (Mediabrands), & Marketwired, November 25, 2015. [Online]. Available: /statistics/452455/canada-black-friday-and-cyber-monday-online-research-type/
