Most popular juice and nectar brands in Germany 2017-2020| ��ƽ��

Number of consumers of the most popular brands of fruit juice or fruit nectar in Germany from 2017 to 2020 (in millions)

Characteristic	Store brand (e.g. Aldi or Lidl )	Hohes C	Granini	Valensina	Punica
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Release date

November 2020

More information

Region

Germany

Survey time period

2017 to 2020

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

Information on total sample:
The survey is based on the German-speaking population aged 14 years and older.

Information on sample:
2017: 23,106 respondents, projected base of 70.09 million persons
2018: 23,086 respondents, projected base of 70.45 million persons
2019: 23,120 respondents, projected base of 70.60 million persons
2020: 23,138 respondents, projected base of 70.63 million persons

The figures refer to the following studies:
2017: VuMA 2018; 2018: VuMA 2019; 2019: VuMA 2020; 2020: VuMA 2021.

You can find more information on the methodology of the study .

The question was phrased by the source as follows: "Which of the following brands of fruit juice/fruit nectar did you drink over the last four weeks?"

Citation formats

Store brand fruit juices from supermarkets (like Aldi or Lidl) were the most consumed in Germany, followed by brands Hohes C and Granini. Roughly **** million people bought and drank Aldi and Lidl brand juices in 2020.

Decreasing consumption

German consumers drank decreasing amounts of fruit juice in recent years across all flavors and types. This was especially obvious when looking at orange and apple juice consumption. Per capita fruit juice consumption fell after 2003, amounting to **** liters in 2019. A contributing factor in these trends may be growing awareness of the amount of sugar that most fruit juice sold in stores contains and subsequent long-term health effects, as well as interest in fair-trade products and fresh fruit juice.

Fruitful exports

Non-carbonated fruit juice production volumes have been rather stable in recent years, decreased however from almost million liters in 2018 to million liters in 2019. German fruit and vegetable juice is also an export product, with almost million euros generated in 2019.