| Characteristic | Share of weekly users |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
December 2014
More information
Region
United Kingdom (Great Britain)
Survey time period
July to November 2013
Number of respondents
5,000*
Age group
15 years and older
Supplementary notes
* The source provides the following information regarding survey methodology:
Each respondent is asked to complete a paper questionnaire covering attitudes, product ownership, shopping, media behaviour, etc., keep an e-diary detailing their activities on a half hourly basis over a seven day period, and download an app onto their smartphone which passively measures their mobile phone behaviour over a four-week period (New for TouchPoints5 on a sub sample only).
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