| Characteristic | Twitter users | Twitter non-users |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Sources
Release date
December 2014
Region
Worldwide
Survey time period
June 2014
Number of respondents
1,000 respondents
Age group
18 to 49 years
Special properties
among adults who watched at least five hours of TV content a week
Supplementary notes
Data is sourced from the Ipsos MediaCT Influencers Study.
Twitter users are defined as those using Twitter at least once a month or more (n=475); and Twitter non-users are those who say that they have never used Twitter (n=466).
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