smartphone and tablet users; mobile shoppers; retail industry respondents*
Method of interview
Online survey
Supplementary notes
* All respondents had used their device to make a purchase decision in at least one of the three key industries (retail, insurance and telecom) in the past 30 days.
Citation formats
Mobile retail shopping research activities carried out in the UK 2014, by device
This statistic displays the most common ways in which online shoppers used mobile websites or apps for researching products in the United Kingdom (UK) in 2014, by mobile device type. Roughly out of four tablet owners used their device to look up or compare prices in the retail sector, at ** percent.
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xAd, & Telmetrics. (July 7, 2014). What are some of the specific ways in which you use mobile websites or apps for retail transactions or purchases? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/325948/mobile-retail-shopping-research-activities-by-device-uk/
xAd, und Telmetrics. "What are some of the specific ways in which you use mobile websites or apps for retail transactions or purchases?." Chart. July 7, 2014. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/325948/mobile-retail-shopping-research-activities-by-device-uk/
xAd, Telmetrics. (2014). What are some of the specific ways in which you use mobile websites or apps for retail transactions or purchases?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/325948/mobile-retail-shopping-research-activities-by-device-uk/
xAd, and Telmetrics. "What Are Some of The Specific Ways in Which You Use Mobile Websites or Apps for Retail Transactions or Purchases?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Jul 2014, /statistics/325948/mobile-retail-shopping-research-activities-by-device-uk/
xAd & Telmetrics, What are some of the specific ways in which you use mobile websites or apps for retail transactions or purchases? ÌÇÐÄÆƽâ°æ, /statistics/325948/mobile-retail-shopping-research-activities-by-device-uk/ (last visited July 28, 2026)
What are some of the specific ways in which you use mobile websites or apps for retail transactions or purchases? [Graph], xAd, & Telmetrics, July 7, 2014. [Online]. Available: /statistics/325948/mobile-retail-shopping-research-activities-by-device-uk/
