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The number of members at gyms and health clubs in Europe reached its peak in 2025. In that year, membership across the continent exceeded ** million.

What is the value of the health and fitness market in Europe?

In 2025, the revenue of the health and fitness market in Europe was estimated at almost ** billion U.S. dollars. This figure aligned with the steady growth the industry had seen since 2017, aside from sharp declines in 2020 and 2021 due to the coronavirus (COVID-19) pandemic. Another notable trend in the industry was the growing number of gyms and health clubs across Europe. By 2025, there were over * health and fitness establishments, marking a ** percent increase over the past decade. Finally, when zoning-in on specific fitness markets in Europe, the United Kingdom and Germany led, with revenues reaching approximately *** billion and *** billion euros respectively in 2023.

How popular is fitness and exercise among people in the UK?

Fitness classes regularly rank as the most popular physical activity in England, with over *** million people participating at least twice a month in 2024. Additionally, close to *** million people reported attending gym sessions during this period. According to a 2025 survey, gym memberships were the most purchased health and fitness service in the UK, with over ** percent of people signing up. In comparison, services like personal training and individual sports classes were chosen by over **** percent of respondents.