This statistic shows a ranking of the leading brands of margarine, low-fat, dairy, and non-dairy spreads in Great Britain in 2023. In that year, an estimated **** million people used Flora products.
Margarine in the United States
The I Can't Believe It's Not Butter brand, popular in Great Britain was also the second most popular brand in the United States in 2023. I Can't Believe It's Not Butter sales amounted to over ** million U.S dollars in 2023. Shedd's was the leading margarine and spreads brand in the U.S. that year, with sales of over *** million U.S. dollars.
Margarine trade
As well as its use within the United Kingdom, margarine was also a valuable export product. However, the value of margarine exports has been in decline for several years. In 2023, the value of margarine exports amounted to million British pounds, significantly lower than the million pounds exported in 2008. While exports have decreased, import levels continue to display growth, climbing from million British pounds in 2007, to over *** million British pounds in 2023.
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Kantar. (July 2, 2024). Brands of margarine, low-fat, dairy, or non-dairy spreads ranked by number of consumers in Great Britain in 2023 (in 1,000s) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/301911/leading-brands-of-margarine-and-low-fat-or-dairy-spreads-in-the-uk/
Kantar. "Brands of margarine, low-fat, dairy, or non-dairy spreads ranked by number of consumers in Great Britain in 2023 (in 1,000s)." Chart. July 2, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/301911/leading-brands-of-margarine-and-low-fat-or-dairy-spreads-in-the-uk/
Kantar. (2024). Brands of margarine, low-fat, dairy, or non-dairy spreads ranked by number of consumers in Great Britain in 2023 (in 1,000s). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/301911/leading-brands-of-margarine-and-low-fat-or-dairy-spreads-in-the-uk/
Kantar. "Brands of Margarine, Low-fat, Dairy, or Non-dairy Spreads Ranked by Number of Consumers in Great Britain in 2023 (in 1,000s)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Jul 2024, /statistics/301911/leading-brands-of-margarine-and-low-fat-or-dairy-spreads-in-the-uk/
Kantar, Brands of margarine, low-fat, dairy, or non-dairy spreads ranked by number of consumers in Great Britain in 2023 (in 1,000s) ÌÇÐÄÆƽâ°æ, /statistics/301911/leading-brands-of-margarine-and-low-fat-or-dairy-spreads-in-the-uk/ (last visited August 05, 2026)
Brands of margarine, low-fat, dairy, or non-dairy spreads ranked by number of consumers in Great Britain in 2023 (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: /statistics/301911/leading-brands-of-margarine-and-low-fat-or-dairy-spreads-in-the-uk/
