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Most important criteria when deciding to buy a mobile phone in South Korea in 2012

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Source

Release date

February 2013

Region

South Korea

Survey time period

February 2012

Number of respondents

Mobile users = 1,765<br>(of which) Smartphone users = 1,145

Age group

16-64 years

Method of interview

Online interview

Citation formats

South Korea: top selection criteria for buying mobile phones 2012

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 1, 2013
This statistic shows the most important selection criteria for South Korean consumers when deciding to buy a mobile phone in 2012. Approximately ** percent of South Koreans who were looking to buy a mobile phone cared about a stylish design of the device.
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