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Which device is more important to you overall - your smartphone or tablet? (by age)

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Source

Release date

March 2012

Region

United States

Survey time period

January-February 2012

Number of respondents

1,890 consumers; 1,252 business people

Age group

18 years and older

Special properties

Survey conducted among respondents who own both a tablet and a smartphone

Supplementary notes

Q: Which device [smartphone or tablet] is more important to you overall?

Citation formats

Smartphones vs. tablet: device importance to U.S. consumers 2012, by age

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 22, 2013
According to a survey published by Deloitte on the importance of smartphones vs. tablets across generations, the majority of respondents answered they consider their smartphones more important than their tablet devices. More than ** percent of trailing millenials prioritize their smartphone over their tablets, while ** percent of Xers answered similarly.
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