In 2025 there were almost over 39,000 dollar stores in the United States. This was an increase of approximately 570 in comparison to the previous year, and more than 4,700 since 2021.Â
Profitable years for dollar stores
While many industries struggled in 2020 and 2021 due to the impact of the coronavirus (COVID-19) pandemic and difficult financial circumstances, dollar stores in the United States experienced significant growth. Discount department stores experienced falling sales as an industry from 2007 to 2020, but saw a massive rebound since 2021 when sales reached the highest levels since 2016. Dollar stores have fared better; revenues are estimated to have steadily grown since 2016.
Dollar General sales
The sales of Dollar General, one of the market leaders, reflect this pattern. In the fiscal year 2024, Dollar General's net sales amounted to approximately 40.6 billion U.S. dollars. The company’s sales have consistently grown since 2007, seeing the most significant year-on-year growth in 2020. This growth is understandable, considering that in 2023, Dollar General was the retailer with the most U.S. stores, followed by rival Dollar Tree.