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Leading consumer electronics brands in the United States as of January 2026, by GenAI brand visibility index

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Release date

March 2026

Region

United States

Survey time period

January 2026

Supplementary notes

The Brand Visibility Index is the amount of AI responses in a specified category that mention or reference a brand. The calculation is as follows: (AI responses mentioning brand ÷ Total AI responses in category) × 100, where the top brand is indexed to 100. AI responses comprise responses from Gemini, ChatGPT, Copilot, and Perplexity.

Citation formats

Leading consumer electronics brands in the U.S. 2026, by GenAI brand visibility index

Published by Thuy D., Apr 15, 2026

Apple was the most frequently mentioned consumer electronics brand in artificial intelligence (AI) responses, with a score of *** points according to the generative artificial intelligence (GenAI) brand visibility index as of January 2026. This was followed by Samsung with ** ±è´Ç¾±²Ô³Ù²õ.Ìý

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