Beer: global market volume| ��ƽ��

Global beer market volume from 2018 to 2029, by segment (in billions of liters)

Characteristic	Beer with alcohol	Non-alcoholic beer
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Release date

June 2024

More information

Region

Worldwide

Survey time period

2014 - 2023

Supplementary notes

The data provided by ��ƽ�� Market ��ƽ�� are estimates.

Definition:

The alcoholic beverages market includes all alcoholic drinks produced by fermentation or distillation.

Structure:

The market is further divided into five main segments:

Beer covers malt-based fermented beverages. The Beer segment is further divided into the subsegments Alcoholic Beer and Non-Alcoholic Beer.
Spirits include alcoholic beverages produced through the distillation of wine, fermented fruits, or grains. The spirits segment is further divided into the subsegments whisky, vodka, rum, gin, brandy and liqueurs, and other spirits.
Wine covers all fermented juices made from grapes. The Wine segment is further divided into Still Wine (Red Wine, White Wine, and Rosé Wine), Sparkling Wine, and Fortified Wine.
Cider, Perry, and Rice Wine covers all wines made from fruits other than grapes, grains, or other plants.
Hard Seltzer includes alcoholic beverages made with carbonated water, alcohol, and often fruit flavorings.

Additional information:

The market includes revenue and average per capita revenue, volume and average per capita volume, price per unit (per liter), and sales channels. The market covers sales (in-home sales, out-of-home sales, and e-commerce sales) to private end customers (B2C).

The in-home market covers sales through supermarkets, hypermarkets, convenience stores, or similar channels.
The out-of-home market includes sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments.
The e-commerce market covers the sale of physical goods through digital channels. However, online sales attributable to out-of-home consumption of alcoholic beverages are not included. Online sales are also shown in the e-commerce subsegment Alcoholic Beverages of Digital Market ��ƽ��.

Price per unit refers to the liter as the base unit, and the average price is a combination of in-home and out-of-home prices, including all sales and consumption taxes. In-home and out-of-home prices are shown separately at the lower segment levels of the alcoholic beverages market. Per capita figures refer to the entire population.
Key players include Anheuser-Busch InBev, Heineken, Diageo, Kirin Holdings, and Molson Coors.
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Citation formats

In 2023, approximately *** billion liters of beer were consumed worldwide, representing an increase of about **** billion compared to the previous year, although this trend is expected to change in 2024. In fact, the most recent forecasts indicate a steady decline over the next six years, reaching nearly *** billion liters by 2029. What does not seem likely to change, despite the gradual drop in sales estimated in the near future, is the preference for the alcoholic version of this beverage. Specifically, the consumption of this variation reached billion in 2023, compared to nearly billion for non-alcoholic beer.