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Share of football fans in Great Britain that personalize replica shirts as of 2024

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Source

Release date

December 2024

Region

United Kingdom

Survey time period

November 20 and 21, 2024

Number of respondents

730 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

All respondents were football fans that said that they bought replica kits.

Respondents were asked what type of replica shirt customization they preferred.

Citation formats

Share of football fans in Great Britain personalizing replica shirts 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 16, 2025

A 2024 survey revealed that ** percent of football fans in Great Britain chose not to personalize replica shirts that they had bought. Meanwhile, ** percent opted to add the name and number of a favorite player, while ** percent personalized their shirts with their own preferred name and number.

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