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Number of mentions on social media during the Indian Premier League (IPL) in 2024, by player (in millions)

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Source

Release date

June 2024

Region

India

Survey time period

2024

Supplementary notes

The social media platforms analyzed for the study are Instagram, X, Facebook, and YouTube.

Citation formats

Number of mentions on social media during IPL 2024, by player

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 11, 2025

During the **** season of the Indian Premier League in 2024, Virat Kohli playing for Royal Challengers Bengaluru had the highest number of influencer mentions on social media. MS Dhoni ranked seocnd that year.

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Key figures

4

Most popular teams

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Viewership

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Player statistics

5

Online presence

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Sponsorship

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Topics

Indian Premier League (IPL)CricketSports sponsorshipAdvertising industry in IndiaCricket in the United Kingdom (UK)
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