During the survey, the question was phrased as follows: "Where do you regularly buy food and products for everyday use?"
Multiple answers possible.
Gen Z are those born between 1995 and 2012.
Millennials are those born between 1980 and 1994.
Gen X are those born between 1965 and 1979.
Baby Boomers are those born between 1946 and 1964.
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Share of Loblaws shoppers in Canada by generation 2025
In 2025, consumers in Canada were surveyed about their regular food and everyday products shopping destinations. Among those who shopped at Loblaws, ** percent of Gen Z reported doing so, whereas the corresponding share for Generation X was ** percent. Find this and more survey data in our Consumer ÌÇÐÄÆƽâ°æ tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.
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ÌÇÐÄÆƽâ°æ. (July 15, 2025). Share of consumers regularly buying food and products for everyday use at Loblaws in Canada in 2025, by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1459127/loblaws-shoppers-by-generation-canada/
ÌÇÐÄÆƽâ°æ. "Share of consumers regularly buying food and products for everyday use at Loblaws in Canada in 2025, by generation." Chart. July 15, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1459127/loblaws-shoppers-by-generation-canada/
ÌÇÐÄÆƽâ°æ. (2025). Share of consumers regularly buying food and products for everyday use at Loblaws in Canada in 2025, by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1459127/loblaws-shoppers-by-generation-canada/
ÌÇÐÄÆƽâ°æ. "Share of Consumers Regularly Buying Food and Products for Everyday Use at Loblaws in Canada in 2025, by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Jul 2025, /statistics/1459127/loblaws-shoppers-by-generation-canada/
ÌÇÐÄÆƽâ°æ, Share of consumers regularly buying food and products for everyday use at Loblaws in Canada in 2025, by generation ÌÇÐÄÆƽâ°æ, /statistics/1459127/loblaws-shoppers-by-generation-canada/ (last visited July 22, 2026)
Share of consumers regularly buying food and products for everyday use at Loblaws in Canada in 2025, by generation [Graph], ÌÇÐÄÆƽâ°æ, July 15, 2025. [Online]. Available: /statistics/1459127/loblaws-shoppers-by-generation-canada/
